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#  Nonprofit Email Marketing: 7 Things to Try 

 

 

 We teamed up with [Techsoup](https://www.techsoup.org/) and the [NetSquared North Texas Meetup Group](https://www.meetup.com/NetSquared-North-Texas) to present [Nonprofit Email Marketing: 7 Things to Try](https://www.meetup.com/NetSquared-North-Texas/events/275251200/).

 

[Download the presentation slides >>](/sites/default/files/Nonprofit%20Email%20Marketing_%207%20Things%20to%20Try.pdf)

It's not easy keeping your email marketing fresh. After all, our inboxes are constantly bursting at the seams with new messages — so making your email messages stand out is very important, and a constant challenge.  
  
If you're looking for some new tricks to try, we have a few suggestions for you.

- Try a New Look
- Tighten Up Your Copy
- Focus on Relevance
- Reengage Inactive Subscribers
- Clean Up Your Lists
- Automate What You Can
- Try Some A/B Tests

## Additional Nonprofit Email Marketing Resources

- <https://reallygoodemails.com/>
- TechSoup Course: [Get Your Design Learner's Permit](https://techsoup.course.tc/catalog/track/design-learner-permit)
- Tips for [experimenting with plain text emails](https://wiredimpact.com/blog/nonprofit-plain-text-email/)
- Free (or cheap) visual tools: 
    - [Tableau Public](https://public.tableau.com/s/): powerful with big data
    - [Infogram](https://infogram.com/): create simple charts, graphs, and maps
    - [DataHero](https://datahero.com/): drag &amp; drop chart/graph creation
    - [Canva](https://www.canva.com/canva-for-nonprofits/): create graphics &amp; marketing materials
    - [Crello](https://crello.com/): free stock images
    - [Animato](https://animoto.com/): turn graphics/slides into video clips
    - [Animaker](https://www.animaker.com/): create clean explainer videos
- [Hemingway app](https://hemingwayapp.com/) - insights on your writing
- [Email deliverability 101](https://www.whoishostingthis.com/blog/2014/02/12/email-deliverability-101/)
- [Nonprofit A/B email testing explained](https://nonprofithub.org/uncategorized/ab-testing-for-nonprofits-explained/)